Leveraging Human Factors in Packaging Design

Leveraging Human Factors in Packaging Design

taught by The Packaging School
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The Packaging School
The Packaging School

About the instructor

The Packaging is the exclusive licensee of a Packaging curriculum developed at Clemson University.

Reach out at andrew@drandrewhurley.com

Ergonomics (or human factors) is the scientific discipline concerned with the understanding of interactions among humans and other elements of a system, and the profession that applies theory, principles, data and methods to design in order to optimize human well-being and overall system performance.

Hurley applies these concepts to modern packaging systems to show you how to win over any consumer, regardless of gender, race, or culture with your packaging designs.


Course Contents

72 Videos
2 Multimedia
1 PDF
4 Disqus
4.0 hrs

Course Curriculum