Course Curriculum

  • 1

    Introduction

  • 2

    Assessing Your Product

    • Protection Assessment

    • Marketplace Assessment

    • Distribution Assessment

  • 3

    Paperboard Carton Design

    • Paperboard Fundamentals

    • Paperboard Design Styles

    • Carton Project

    • Paperboard Packaging

  • 4

    Corrugated Container Design

    • Corrugated Fundamentals

    • Corrugated Design Styles

    • Container Project

    • Corrugated Packaging

  • 5

    Print Artwork

    • Print Basics

    • Adjusting Artwork

    • Package Printing

  • 6

    Pre-Production Considerations

    • Structural Considerations

    • Visual Considerations

    • Specifications and Exporting

    • Procurement

  • 7

    Wrap Up

    • The Design Workflow

    • Careers in Packaging

    • Certificate of Completion

About the Instructor

Dr. Andrew Hurley

Founder and Associate Professor

Packaging and entrepreneurship came together at an early age for Dr. Andrew Hurley. As a young boy, he molded and sold pewter figurines, but inadequate shipping materials led to breakage. Frustrated, he set to researching better packaging alternatives … and he hasn’t ever stopped. Dr. Hurley is an Associate Professor at Clemson University in the Department of Food, Nutrition, and Packaging Sciences. He leads the packaging design emphasis area, where he researches how to leverage packaging to solve even the toughest supply chain challenges.